Mobile phones have changed the world and how we interact with businesses. Today, everyone has smartphones with them, constantly communicating and looking for information. In many countries, the number of smartphones has surpassed the number of personal computers; having a mobile-friendly website has become a critical part of having an online presence. With over 70% of our clients site visitors coming from mobile devices, it is a must to have a mobile friendly website.
If you haven’t made your website mobile-friendly, you should. The majority of users coming to your site are likely to be using a mobile device. Statistic show that over half of your visitors will leave your site if it is not mobile friendly.
is your website mobile friendly?
Do you know if your website is mobile friendly? You can check it with Google’s Mobile Friendly Test.
Why Mobile friendly?
If your site is not mobile-friendly, it can be difficult to view and use on a mobile device. A non-mobile-friendly site requires users to pinch or zoom in order to read the content. Menus may not work at all. Users will find this a frustrating experience and are likely to abandon the site.
In the USA, 94% of people with smartphones search for local information on their phones. Interestingly, 77% of mobile searches occur at home or at work, places where desktop computers are likely to be present. Australia would be very similar.
Mobile is critical to your business – whether you’re blogging or selling products to potential clients. Make sure that visitors can have a good experience on your site when they’re visiting from their mobile devices.
When you are out and about and are looking for a place to eat we rely on our mobile for information. There is nothing more frustrating than having to download a PDF file to view the menu!
If you are a restaurant owner and your website is not mobile friendly, have a look at our one page website options.
Mobile websites AFFECT SEO
Google pays preference to a mobile friendly website in is search rankings with mobile-first indexing. Mobile-first indexing means Google predominantly uses the mobile version of the content for indexing and ranking. Historically, the index primarily used the desktop version of a page’s content when evaluating the relevance of a page to a user’s query. Since the majority of users now access Google Search with a mobile device, Googlebot primarily crawls and indexes pages with the smartphone agent going forward. Starting July 1st, 2019, mobile-first indexing is enabled by default for all new websites.